
brand design
logo and packaging design | academic project
2023
CN Perfume
Showing color theory into action, the challenge was to create a logo with your initials and a perfume box packaging.
Inspired by the ocean waves, CN perfume displays a clean and elegant packaging design. The design showcase a line art of waves that covered the whole packaging box which makes it versatile in display cases since the boxes can be aligned together to create the whole wave art. Its a dynamic and playful approach to packaging design. The gradient background also gives a reminiscent visual of being by the beach.
Adobe Photoshop | Adobe Illustrator | Autodesk Sketchbook
A brand that have a visually appealing design inspired by ocean waves.
concept
Serene
Elegant and classic
mood & tone
logo

Colored

Black and White
packaging colors

Beach Gradient
Aqua Spring
HEX
#EBF8F4
RGB
235, 248, 244
CMYK
5, 0, 2, 3
Beige
HEX
#F5EEDF
RGB
245, 238, 223
CMYK
0, 3, 9, 4
Pale Blue Lily
HEX
#C5E9E7
RGB
197, 233, 231
CMYK
16, 0, 1, 9
HEX
#0A676D
RGB
10, 103, 109
CMYK
91, 5, 0, 57
Dark Aqua
wave line art process

rough sketch

first draft

final design
packaging design


